cNet is running an article about an EMI label, Caroline Records, that brings foreign music stars to the US.  They are starting a new trend with promo though, instead of sending out thousands of CDs (and causing issues like my other post), they allow the reviewers access to a secure website where they can listen to the songs.  The coolest part is they don’t print up any CD’s until the download demand is high enough.

So a major label is dumping the disc in favor of downloads, at least, until the artist has enough demand to warrant a disc.  It’s easy to see that soon, they won’t even print up a disc because they realize it’s easier to just leave it all digital and they can make more money that way.  Now if they would just do away with DRM altogether…