Musician’s Tools: iPhone 4 + iMovie = More Video Blogs

I love the first day of Apple’s WWDC. This is the day where I geek out while eating lunch, refreshing Macworld as they live blog the keynote address by Steve Jobs and drooling over the latest products. A while back, I wrote about the innovate product from Square that allows you take debit & credit card payments through your iPhone. During today’s keynote, Apple announced a noteworthy iPhone app that could make musicians’ interaction with their audience a bit easier: iMovie for iPhone. Why, you ask? With the iPhone 4, you can shoot 720p HD video and, using iMovie, you can edit the video right on the phone.

So? OK, lets make this a little more real: while driving to your next show, you diligently shoot video for your band’s Youtube channel, but you keep running out of time to upload the video your computer, edit it, and publish it for your fans. So you don’t do it. Now you’ve got all this old footage that’s no longer relevant to your fans weeks later when you finally have the time.

Now imagine the same situation, but using an iPhone 4 with iMovie. You shoot the video, but you edit it right away instead of just staring out the window. By the time you arrive at the venue, you’ve shot, edited, and uploaded a new video blog entry for your fans. You could even create promo videos for that night’s show on the way to the show!

Add this to Square and you have damn good reasons to get an iPhone – just wait until June 24th when the new ones come out! :)

Chartjackers – I’ve Got Nothing

Ok, I’m  a sucker for a hook.  There’s this group of kids, the Chartjackers, from the UK who are trying to get their cheesy YouTube-crowdsourced song onto the UK charts.  The song is called “I’ve Got Nothing” and the lyrics, melody, band, and producer were all chosen via Youtube, then compiled into a song and the video clips are from the fans also.  I think this group does an admirable job showing how to engage an audience and create something everyone can enjoy, all the while helping a charity.  Check it out.

Moldover’s Brilliant CD Packaging!

I just watched a video by an electronica artist from Brooklyn named Moldover.  Yeah, I’d never heard of him before this video either.  He’s done a brilliant job designing the packing for his first CD.  He built a light-based theremin and designed the track listings into the circuit board!  He’s got three different versions of the packaging available: one is a printed cardboard (no theremin involved), one with the printed circuit board as the tray and insert (full-size theremin here), and one with the paper-printed version of the circuit board and mini-theremin.  The full and mini theremins also have a headphone jack so you can listen in private or pump your creativity to a sound system.  Pretty amazing!  Check out the video below to see the artist explain it:

Imogen Heap’s Business

Just read a great article about how Imogen Heap is shaping the new way of doing the music business.  For the past two years she’s been working on her latest album, Ellipse, which releases on August 25.  I won’t go into all the details, you can read the article for yourself on Deep Dive Marketing.  Here’s a summary:

  1. Twitter – She started when Twitter was still pretty new and was the first to establish how Twitter could be used by an artist
  2. vLog – She posted weekly video blogs on YouTube showing off bits of her album, talking about her life, asking for help writing her press bio, and just having some fun
  3. Flickr – She used Flickr’s social networking powers to get fan-designed album artwork and packaging
  4. She built her tribe over time
  5. Crowdsourcing – After being notified that someone had posted an advanced copy of her new album on eBay, she asked her fans to drive up the cost (to the $10,000,000), which they did, causing eBay to remove the auction, thereby preventing her album from leaking early
  6. Heap Tweetup – She hosted a Tweetup, or a meeting announced on Twitter, where she played some songs and met fans.  When the venue kicked them out, she stuck around in the alley and signed autographs and chatted with each and every fan.
  7. Cafe Heap – these are live videos chats with Heap hosted on Vokle.

Is she perfect, hardly.  Is she blowing the minds of people in the industry, you betcha.  Even Lefsetz thought this was overkill and that if everyone had to do it this way, the industry will collapse.  The way I see it, accessibility is now the norm and if you’re not, then you might not have an audience.

Kuroshio Sea + Barcelona = Simple, Cool Music Video

I just watched this amazing video.  The aquarium is the Kuroshio Sea in Okinawa.  It’s the 2nd largest aquarium tank in the world.  I’m totally digging the song too.  That haunting melody is just gorgeous and I love the chord changes in the chorus.  Check out the video:

What makes this really cool (and big news this week), is the song under the video, which is “Please Don’t Go” by the band Barcelona.  They found out about the video from friends and family and have seen a major increase in their iTunes sales due to the aquarium video’s viral success.  Check out this message from the band:

Sliimy = Prince?

Perez Hilton recently announced a deal with Warner Brothers to start his own record label. Many in the music industry wondered if Perez has the expertise to find real talent and show them to the world.  It seems Perez has signed his first artist, a French singer name Sliimy (it’s pronounced Sl-ee-my).  After seeing pictures and videos, I couldn’t help wondering if this guy is somehow related to Prince

Sliimy Prince1 Sliimy = Prince?

Julian Smith on Tyra

I have some of the most talented friends in the world. Seriously. One of them, Julian Smith, happens to have a popular video on Youtube right now, 25 Things I Hate About Facebook. If you haven’t see it, here it is:

It’s gotten so popular that Julian was invited on the Tyra show to talk about the video, Facebook, and being poked. Check it out:

Prince DMCA’s Youtube again

Doe Prince just enjoy hacking off his fans?  A fan posted his performance of Radiohead’s song “Creep” from Coachella.  Prince and his people sent a DMCA request to Youtube and it was pulled down.  I understand that Prince “owns” his performance, therefore can do what he likes with it (including pulling it from Youtube), but really?  What is the problem here?  Unfortunately, Prince has decided to go with the idea of controlling everything and anything about his career, even when he can’t control it.  Next thing you know, he’ll sue Saturday Night Live for their skits about him.  Lighten up a bit or at least explain yourself (if that’s possible).

Obama a Christopher Joel fan?

I saw this speech given by Barack Obama and he actually references one of my songs!   Ok, so he doesn’t mention my name, but he does make a big point of “not this time” and repeats it several times.  His first mention is around 31 minutes, check it out.

Incidentally, if anyone from the campaign (or any where else for that matter) would like to license my song “Not This Time” for use, feel free to email me.